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The majority of online stores failed because they don't have traffic. To gain traffic, that will be a long story. The easy traffic is the search engine traffic. You need to write your pages well and have the page ranked well in search engine results.
And Shechem said unto her father and unto her brethren, Let me find grace in your eyes, and what ye shall say unto me I will give.
Sometimes you need to borrow money. Most people in the US have all kinds of loans, car loan, house loan and so on. If you want to run a business, you might also need business loans. It's an art to borrow money smartly.
But in this will we consent unto If ye will be as we be, that every male of you be circumcised;
And make ye marriages with us, and give your daughters unto us, and take our daughters unto you.
For the online auctions, there is already built in traffic. All you need to do is list your product there and wait for customers. The disadvantage is that the cost is high. You have to pay the auction fee. To limit the auction fee, you may have to limit the number of items in your auction. And you have a limited freedom to customize how your auctions looks.
And the sons of Jacob answered Shechem and Hamor his father deceitfully, and said, because he had defiled Dinah their sister:
There are two things to sell, goods or services. You have to sell either something people can use or provide people some service. One obvious service any people own a website is advertisement. Everyone can put advertisement on their web. By doing so, they are providing a service--advertisement.
After you make some money, you still need to take good care of your money. Money management is another story. There are a lot of people make a lot of money but they are still in huge debt. The main reason is they are not good at managing their money.